We have worked with diverse organisations, sectors and cultures at a senior and C-suite level for over two decades. We help our clients to significantly increase impact and performance.
We support boards, senior executives and organisations to find their voice, their ‘essence’ and brand proposition, and create memorable communications strategies. And we do this through a combination of creative thinking, change management, strategic marketing and engaging content delivery.
Three case studies that redefine excellence
Case Study One
CFA Society UK
Changing the landscape for sustainable investing.
Alenth redefined the proposition of the largest professional membership body in the financial investment industry. We strategically developed the offer to champion sustainability, and to resonate more deeply with internal and target audiences. And we crafted products and services to inspire and enrich careers and professional development. The new, more relatable, brand identity and communications strategies launched in November 2023 to futureproof continued growth and membership retention.
Case Study Two
When fish begin to crawl
A new identity for a groundbreaking film about the climate.
Co-directed by Bafta winning filmmaker Morgan McKinnon and composer Jim Sutherland, When Fish Began To Crawl is a film about the climate crisis and humanity's deep relationship with nature. The original score, recorded by the Royal Scottish National Orchestra, was premiered at Edinburgh Science Festival in 2023. Alenth's new brand identity reflects an urgent message through a universal language of music and images.
Case Study Three
Circular Glasgow
Positioning Glasgow as a leader in the circular economy.
Working towards the city hosting COP26 in 2021, Alenth defined a compelling narrative, brand personality and strategic direction for Glasgow Chamber of Commerce. We translated and communicated a complex subject into a compelling, accessible and relevant B2B proposition for its members through a vibrant website and marketing collateral.
Circular Glasgow's identity, messaging and suite of communications champions the circular economy as an accessible and viable business choice and delivers a new elevated experience for Glasgow businesses.
Clients
Arts & Culture
La Banda
Loch Lomond Steamship Company
NVA
The Southbank Centre
Tate
Wild in Art
Aviation
Glasgow Airport
Education
The Open University
Finance
Abbey
Alfabank
Allianz
CFA UK
Health
ARCHIE
Boehringer Ingelheim
Glasgow Children’s Hospital Charity
Edinburgh Children’s Hospital Charity
Media
DC Thomson & Co. Ltd
Petcare
Gallina Blanca Purina
Professional Services
Insights Group Ltd
PWC
Public
EventScotland
Fife Council
Glasgow Chamber of Commerce
Glasgow Life
Historic Scotland
Loch Lomond & the Trossachs National Park
RCHAMS
Tokyo Metro
Retail
Sen
Suzuki
Technology
AOL
Telecoms
BT
Pelephone
Telemar
Telecom Polska
Telenor
What our clients say
Alenth translated a complex subject on circular economy into a compelling, accessible and relevant B2B proposition for the City of Glasgow. They actively listened, consulted and brought strategic thinking. They quickly grasped our priorities and need for a brand positioning that would embody Circular Glasgow's objectives and values.
They created a dynamic visual identity bringing strength, simplicity and cohesion to Circular Glasgow's look and feel, conveying a positive and relatable approach. Importantly, they created a brand that worked well with Glasgow Chamber of Commerce's brand.
Our new brand proposition is enabling us to reach our ambitious goals and plans for Glasgow’s circular economy offer and continuing growth and business membership retention.
Overall, Alenth's attention to detail and consideration of all of our needs, particularly nuanced presentation, are second to none. The Alenth team brought constructive challenge to our thinking and ensured that our ambitions were realised in a contemporary and professional style which allows us to stand tall today.